Doctor's Desk

Our Services

Tired of relying on referrals and word of mouth? Take a more active approach to customer acquisition with expert health and wellness marketing. We’ll help you with your online presence, so you can focus on patient outcomes. 

 

Enterprise

Empower Your Salesforce

Help your Clients Produce High-Quality Content About Your Product

You succeed when your customers succeed, and your customers need high-quality content about their new purchase to attract new patients. Our production teams are specialized in the aesthetic industry. We’ll travel to your client’s location, to produce content that is focused on elevating your client's brand as well as inform the public about the services they just bought from you.

 

We understand the art of the deal and we are trained at explaining why purchasing from you, with built-in marketing, will ensure your client’s success. Learn more about what we can do for each individual client in our Small Business section below.

Small Business

Grow Your Practice

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Content & Social Media Marketing

Social media marketing, now more than ever, has become an absolutely critical digital marketing channel for medical and medspa practices. Social media management gives you the ability to directly interact with current and potential patients to grow your medical or dental practice.

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Photo & Video Production

Visual content is essential for the growth and development of every office. Without unique, eye-catching visual assets, it’s impossible to effectively showcase your products and services, engage your audience, or stand out from the competition. 

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Digital Advertising

With Facebook and Google ads, we are able to empower practices within the digital age by attracting and converting new and existing patients, improving overall patient experience, and streamlining front office operations. 

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Website Design

Middle Way Marketing knows that your website is one of the most important digital assets of your business. That is why we take great pride in building industry-leading medical websites that are created with one goal: to grow your practice.

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Email Marketing

Patients are more likely to keep coming back to practice once they feel a connection with the practice. Email marketing is a great way to create that spark and remind patients of current promotions, new services, appointments, and more.  

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SEO - Organic Traffic

Everyone wants to be in that coveted #1 search spot on Google for their given specialty or search terms. With the right content, source code, and ongoing strategy, we can help you get there. 

 
 
 
 
 
 
 
 
Doctor's Desk

Drew LeBlanc, Director of Client Operations at InMode

"Two words come to mind when I think about Middle Way Marketing:  Quality and process.  Not only will MWM drive awareness, engagement, and interaction to your business – but they’ll teach you sustainable ways to integrate the practices into your daily routine.  This is the key to prolonged success in marketing and Middle Way delivers in a major way.  This approach, paired with their quality, professional video services is a wonderful place to start for any business seeking to raise their online profile."

What Our Clients Say